Resolution Building & Contracting is a specialized local firm dedicated to high-quality residential construction and general contracting. I was tasked with developing a cohesive brand identity that reflects their commitment to precision and structural integrity, while capturing the rugged, organic essence of a forest and mountain aesthetic requested by the client.
This included the design of a primary logo and a suite of responsive variations tailored for diverse applications—ensuring the brand's outdoors-inspired character remains consistent on everything from large-scale site signage and vehicle wraps to digital platforms and embroidered apparel.
Logo variations and guide
Alternative Visual Directions:
A look into the initial conceptual phase. While the final selection best represented the company’s core values, these variations explore different typographic treatments and illustrative styles centered around the Pacific Northwest landscape.